Entering a new decade with a bright and shiny “0″ somehow feels like a fresher start than your average year ending in say, “2″, “3″, or “7″.
Having spent 20 years co-owning a promotion agency, I recently chatted with my business partner about what we’d like to do in our third decade.
We were inspired by a brainstorm meeting about a year ago with a pair of brilliant ex-clients who are each working in very different capacities today. Together, we spent four hours on a prospective project and ultimately built an awesome, thought-provoking presentation. Brand extension concepts and new vertical niche opportunities arose as well.
That meeting stuck with us. We decided we want to spend more time doing great work with and for people and brands we love (in that business way) and respect. And with new social media tools like Twitter and Linked In, we have been able to reconnect with fun people from our past, and discover new ones along the way. Some of our former clients are agency people now. Some are consultants. Others have moved up and expanded their roles beyond marketing. Regardless of their current role, we know what these great people are capable of, and we are motivated to find ways to connect the dots and build business for everyone.
So, here’s to the ten’s. Look for us to connect and reconnect with our new and old colleagues. It’s time for us to get together and do more great work!
